Nursing: Calling for a shared vision: SigmaCast, Episode 10

Other Title(s)
SigmaCast Episode 10
Handle
http://hdl.handle.net/10755/20797
Thumbnail
View File(s)
SigmaCast10_References.pdf
PDF (170.9Kb)
SigmaCast10_Part1.mp3
Unknown (18.79Mb)
SigmaCast10_Part2.mp3
Unknown (26.49Mb)
SigmaCast10_FullEpisode.mp3
Unknown (45.32Mb)
Author(s)
Godfrey, Nelda;
Hayes, Tom;
Weybrew, Kary;
Wheatley Godsey, Judi;
Howard, Matthew S.
Author Details
Nelda Godfrey, PhD, ACNS-BC, RN, FAAN, ANEF, Professor and Associate Dean, Innovative Partnerships and Practice at the University of Kansas School of Nursing; Kary Weybrew, MSN, RN, Campus Assistant Director at American Career College; Judi Wheatley Godsey, PhD, MSN, RN, Assistant Professor and Director of Nursing & Interprofessional Research Collaborative at Northern Kentucky University; Tom Hayes, PhD, Dean of the Williams College of Business at Xavier University Host: Matt Howard, DNP, RN, CEN, CPEN, CPN: Director of Scholarship Resources, Sigma
Lead Author Sigma Affiliation
Not Applicable; Panel Presentation
Lead Author Affiliation
Sigma Theta Tau International, Indianapolis, Indiana, USA
Original Publisher
Sigma Theta Tau International
Date of Publication
2020-07-08
Version of Publication
Publisher’s Version

Abstract

This episode we will be discussing the need for professional identity and brand recognition in nursing when working with the public and other health care professionals. Differences in professionalism and professional identity in nursing will be discussed. Brand theory and strategic brand management for the nursing profession will be examined.

Episode Details:

Host: Matthew S. Howard, DNP, RN, CEN, CPEN, CPN: Director of Scholarship Resources, Sigma

Guest Speakers:

  • Nelda Godfrey, PhD, ACNS-BC, RN, FAAN, ANEF, is a Professor and Associate Dean, Innovative Partnerships and Practice at the University of Kansas School of Nursing
  • Kary Weybrew, MSN, RN, is a Campus Assistant Director at American Career College
  • Judi Wheatley Godsey, PhD, MSN, RN, is a Assistant Professor and Director of Nursing & Interprofessional Research Collaborative at Northern Kentucky University
  • Tom Hayes, PhD, is Dean of the Williams College of Business at Xavier University

Audio streams in order below as the files attached to this item record:

  • SigmaCast- A Shared Vision 01- Professional Identity in Nursing
  • SigmaCast- A Shared Vision 02- Brand Image
  • SigmaCast- A Shared Vision - FULL

This item is part of a Sigma CNE course available to Sigma members only. The material is freely available in the Sigma Repository and anyone may access the files attached to this record and the audio streams linked below.

For information on accessing the Sigma CNE course (separate from the Sigma Repository), please click here: https://www.sigmarepository.org/sigma-elearning-platform/.

Upon entering the Sigma eLearning Platform, search for the keyword "Podcast".

Repository Posting Date
2020-07-08T19:55:26Z
Type
Other
Format
Audio Recording
Text-based Document
Level of Evidence
N/A
Research Approach
N/A
Keywords
Brand Theory;
Nurse Brand;
Career Development;
Professional Identity;
Self-Concept;
Workforce Issues;
Professional Boundaries;
Nursing Ideals
Series/Report No.
SigmaCast; Episode 10
 
 
 
Rights Holder

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All permission requests should be directed accordingly and not to the Sigma Repository.

All submitting authors or publishers have affirmed that when using material in their work where they do not own copyright, they have obtained permission of the copyright holder prior to submission and the rights holder has been acknowledged as necessary.

License

The following license files are associated with this item:
Except where otherwise noted, this item's license is described as Attribution-NonCommercial-NoDerivs 3.0 United States
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